Should you Write in Italics or Bold Text on Instagram?
You've likely seen all kinds of specialty fonts across Instagram - in both bios and captions. Fancy fonts have always been around on Instagram, spicing up from the typical fonts that are pictured...
View ArticleWhy You Should Start Pinning Now for The Holiday Season
Pinterest is a great platform all year round, but we especially love it during the holiday season. We are talking outfit inspiration, holiday recipes, fun crafts, table decor, holiday shopping, and...
View ArticleAnswers to Challenging Social Media Management Client Questions
As social media freelancers, we are constantly faced with challenging questions from potential clients, leads, and even current clients on our roster. How we answer these questions can affect our...
View ArticleHow We Would Market For a Skincare Product
Welcome to our latest blog series where every month we will be covering how we would take on marketing efforts by industry. This month, we are focusing on beauty + skincare products specifically and...
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How To Create a Content Calendar In Asana
A project management tool is a great place to house content calendars for social media management clients. This allows social media managers to create an organized system for content, create a seamless...
View ArticleWhat To Do When Your Social Media Reach is Low
When your social media reach is low, it can be discouraging. You put a lot of effort behind your social media strategy, and to see it not do as well as you'd hoped is a different kind of heartbreak. As...
View ArticleHow to Schedule a Reel with Trending Audio on Instagram
Let's cut to the chase, currently, there's only one way to schedule Reels with trending audios. When it comes to posting on social media, scheduling tools greatly help us stay consistent and organized...
View ArticleTips for Balancing Multiple Social Media Management Clients
As you build your social media management freelancing agency, gaining more and more clients can feel amazing, but overwhelming! How do you balance all the clients at once, in different stages? Don't...
View ArticleMeta Communication vs Instagram Hacker: What To Watch Out For When It Comes...
There's no hiding that there has been an uptick in social media scams, spam, and hacking. Recognizing the social media scams continues to get more challenging as the scam evolves. With scams advancing,...
View ArticleHow Content Marketing Drives Sales
While marketing and sales are not the same department, they should work in sync. Marketing and sales are a combined effort to attract your ideal audience and close leads. Marketing efforts should not...
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Why You Need an Abandon Cart Email
Did you know that 70% of online shopping abandon your cart? That means that 70% of your sales could be walking out the door with nothing in hand (metaphorically of course!) Could having an abandon cart...
View ArticleInstagram Etiquette Guide When Networking as a Business Owner
When we think of networking, our minds likely go to networking events and LinkedIn. But when it comes to online networking, there's one platform we can't forget about, Instagram! Instagram can be a...
View ArticleUsing Instagram's Profile Music Feature Effectively for Your Brand
Profile music? Helllllooooo MySpace throwback!For all of our MySpacing Millennials reading this, you already know this feature to a tee when it comes to personal use, but what does this look like for...
View ArticleNavigating Getting Fired by Social Media Management Clients
Let's talk about everyone's least favorite F word....fired. Everyone reading this, we hope that you have never had to experience being fired, but the reality is, that it happens. We all have heard the...
View ArticleHow Email Segmentation Drives Sales
Having an email list is one thing, properly segmenting it is another! Segmenting your email list can allow for businesses to tailor email marketing to specific personalities and avatars within their...
View ArticleHow To Find Influencers for Your Brand
Influencer marketing is no small industry in 2024. In fact, 61% of brands work with more than 10 influencers. Influencers at many different levels can help your brand gain reach in new audiences and...
View ArticleWhy Gossip Girl Would Have Been a Great Social Media Manager
It's fall so you know we are rewatching Gossip Girl to get into the season. We all know that Gossip Girl was such an amazing blogger, so much so that as I write this, of course, I write it in my Gossip...
View ArticleA Shocking Pricing Tip You Need To Know When Pricing Your Social Media...
If you're a social media freelancer or aspiring to be one, you've likely either heard of or hit the roadblock that usually pops up when it comes to pricing our services. Our most frequently asked...
View Article6 Things We've Learned in 6 Years Social Media Industry
Hey, Jess here! Six years ago, I decided to take the leap into becoming a freelance solopreneur… a.k.a. I could make my own rules of when I worked, but that also meant it would significantly affect my...
View Article6 Free Social Media Manager Templates We Are Giving Away for our 6th Business...
Last week we hit our official six years in business mark on Halloween!Six years ago, our founder, Jessica decided to take the leap into becoming a freelance solopreneur! She found her first paying...
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